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BAOZUN, LEADING DIGITAL COMMERCE PARTNER FOR LEADING GLOBAL BRANDS

Founded in 2007, Baozun Inc. is a leader in brand e-commerce service, brand management, and digital commerce service.​

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Baozun Inc. has been listed on NASDAQ since 2015 and HKEX since 2020. We have over 8,000 employees, 9 offices covering Asia, Europe, and the USA, with 10+ languages spoken in our multicultural team and serve more than 350 brands from various industries and sectors worldwide.

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Baozun Inc. comprises three major business lines -- Baozun e-Commerce (BEC), Baozun Brand Management (BBM) and Baozun International (BZI) and is committed to accelerating high-quality and sustainable growth, driven by the aspiration of “Technology Empowers the Future Success”.

Baozun Group In Numbers

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​CO-CREATED SUCCESS WITH OUR BRAND PARTNERS

Nike
Burberry
Estee Lauder
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Philips
la prairie

*The above are a part of 350+ brands

Our vision

TECHNOLOGY EMPOWERS

THE FUTURE SUCCESS

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